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Nonprofit news from around the web: September 30 – October 4, 2024
Written on Oct 4, 2024
By leveraging the power of social proof and storytelling, you can give your nonprofit a competitive edge and drive higher returns from your strategic direct mail campaigns.
According to a recent Salesforce survey of nonprofits, though only 12% of respondents are using AI today, 65% are open to using it and say they need to learn more. Here are six common mistakes that can seriously undermine AI's effectiveness in a nonprofit organization.
Make sure your direct mail is up with the times by tapping into some key trends.
The $557.2 billion U.S. donors gave to nonprofits during 2023 is a high-water mark in terms of current dollars, and the amount exceeds pre-COVID-19 pandemic-giving, which peaked during 2019. But inflation nibbled at the value of the 2023 dollars.