OSCPA member recognized as highly influential in the profession

By Cecilia Yontz, OSCPA marketing and communications intern 

For Amy Vetter, CPA, CGMA, CITP, being named to Accounting Today’s “The 2023 Top 100 Most Influential People” list means knowing her work is supported.  

“It's such an honor to be on the list and to be on it with so many people who dedicate their lives to making changes and pushing the profession in different areas,” said Vetter, CEO of The B3 Method Institute. “I don't ever do anything for an award, but the honor of it is that the work is being noticed and people care about it.” 

After years of working her way through the profession and eventually becoming a partner, Vetter pivoted to establish her own business rooted in creating work-life harmony® through the B3 Method, which she describes as “business plus balance equals bliss.” 

“I started melding this philosophy that I was learning outside of the accounting profession into what I do with accounting firms and corporations to help them become better leaders but also to help every team member collaborate, honor themselves and create boundaries,” she said. 

Last year, Vetter released her third book, Disconnect to Connect: Tap Into the Power Within You to Create the Life You Desire, one of her proudest accomplishments of the year. In the book, Vetter emphasizes ‘becoming a connected leader.’ 

“It really begins with each one of us understanding our back stories, our belief systems, our patterns, our habits,” she said of the term. “When we really do the work, we can better nurture the people around us.” 

Vetter then created The Connected Leadership Program to help people shift the way they think about helping each other internally to resemble the passion that they have for helping their clients.  

While accounting has experienced challenges this year, such as widespread recruitment and retention issues, Vetter is optimistic about the diversity she sees in the profession.   

“I've been so excited to see the diversity in the teams that I'm going to work with,” she said. “When I started in this profession, it did not look the way that it looks today. It is awesome to see that over the years when we've been talking about diversity, it's actually happening.” 

Regarding what’s ahead for 2024, Vetter said that she and her team are still on the mission to help people create work-life harmony.  

“We've got lots of new initiatives that we'll be announcing this year to expose people to this content and help them experience what it's like to create those boundaries, find joy in their personal life, not feel like they have to work all of the time and really change how they’re spending their time so that they can enjoy work and life,” said Vetter. 

In addition to Vetter, OSCPA members Gale Crosley, CPA, CGMA, and Julie Boland, U.S. chair and MP, Ernst & Young, were also recognized on the list.