How one CPA navigates rural clients and technology

In this episode we're speaking with Shayna Chapman, CPA, founder and chief strategist at Shaynaco, which offers tax management, advisory services and accounting technology and consulting. We discussed the impact of technology when working with rural clients. The pandemic forced almost everyone to begin using virtual technology to run their businesses, but what about those who have almost no internet connection and no desire to move any of their business dealings virtual?

We talked about how to best interact with rural clients when it comes to technology, unique issues rural clients face that others don’t, how CPAs can be successful when serving a rural population and much more.